Stock Templates: A Great Way to Market Yourself

With the political season over, Dual Digital has had more time to look at alternative channels of media production. Recently, we’ve begun selling stock templates on Videohive.net. What are stock templates you might ask?

Stock templates are a great way for consumers to use premium motion graphics and visual effects for their own purposes, without requiring a lot of technical know-how. In our case, Dual Digital has been producing stock templates for After Effects, a program produced by Adobe (maker of Photoshop, Acrobat, and Flash), for high-end visual effects.

A consumer would purchase a template, enter their own logo, tagline or information, based on the requirements of the template, and the template would then produce a high-quality graphic for them. There are two great benefits to using templates instead of hiring a professional:

First, it’s incredibly cheap. On Videohive (the site where I’m currently selling templates), prices range from 5 to 40 dollars per template. Compared to paying hundreds/thousands for a custom motion graphic, this is a bargain, and with thousands of templates to choose from, you’re bound to find something you like.

Second, it’s easy! Templates are pre-setup in a way that you don’t have to have very much technical knowledge to use them. You don’t even have to own After Effects! You can get a 30 day full-functioning trial here.

Stock templates are a great way to get professional-quality graphics while keeping your pocketbook intact. I would highly recommend them to new and growing businesses, as well as freelancers looking to promote themselves. Their uses are practically limitless.

In the past month, Dual Digital has produced an initial 9 templates for sale, with 3 more coming this week, several next week, and hopefully many more to come.  So, what are you waiting for? Check out our products here!

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